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Tysons West

Tysons, VA

Downtown Crown

Gaithersburg, MD

Potomac Town Center

Woodbridge, VA

North Bethesda

Bethesda, MD

King of Prussia

King of Prussia, PA

who we are

Willard Retail is a real estate firm with demonstrated superior long-term risk-adjusted returns, achieved through the acquisition, development, and management of high-potential, retail-driven assets in the Mid-Atlantic region.

Meet the Team

What We Do

WE IDENTIFY THE RIGHT INVESTMENTS.

We pursue retail and mixed-use investment opportunities that are in the best interest of our clients. We assess potential risks and rewards with precision – from initial underwriting through closing – delivering deals that generate the greatest value and risk-adjusted investment returns. With a focus on investor alignment and transparency, we like to co-invest in each asset and value collaborative partnerships.

WE DEVELOP AUTHENTIC DESTINATIONS.

Whether working on ground-up developments or on existing assets, we leverage our extensive retail relationships and experience in placemaking to transform our investments into dynamic retail destinations. We pride ourselves on developing assets that not only enrich and enliven neighborhoods across the Mid-Atlantic region, but also create strong customer traffic and robust retailer sales that are the hallmarks of successful retail investments. Our strategies balance acumen with creativity, informed by our range of expertise in development, redevelopment, leasing, property management, asset management, and placemaking.

WE MANAGE ASSETS MASTERFULLY.

As long-term partners with our clients, and with our 20+ year history as investors, we think and act like owners. While our advisory capabilities are wide-ranging – encompassing budgeting, financial reporting, risk management, tenant coordination, management, and leasing – our insights are always right on the mark, consistently creating value for our clients.

How We Do It

Willard Retail identifies solutions where others see challenges. Our collective experience makes the Willard Retail team keen observers of evolving retail trends and we craft our investment approach to meet the needs of the real estate and the market. This process involves the balance of financial acumen and analytical rigor with the desire to deliver dynamic retail destinations.

Our Investment Approach

Brio by Willard
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SUCCESS STORIES

Downtown Crown

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Potomac Town Center

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King of Prussia Town Center

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Market Square

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Village Center at Dulles

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Montgomery Village Plaza

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Free State Shopping Center

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